Like all large, long-lived organizations that believe they are immune from the brutal force with which technology and innovation reshape the world, the government, and especially the Federal government, struggles to understand whether they should do anything, and if so what, in leveraging the web and sharing information broadly.
(Note: The private sector is replete with [...]
Startup Weekend Boston was a great reminder of . . .
the ability of interested individuals to self-organize
the way in which small groups of creative individuals can rapidly iterate, going from idea to fleshed-out concept in short order
the passion and commitment that fuels people to work late into Saturday night and then be up and at [...]
In the echo chamber that is the web, a reassuring voice is never far away.
Much has been written about designing website navigation, but Organize.com does an especially good job of showing the kind of helpful navigation that results when you think like your customers.
By understanding that there are different types of customers that will be looking for things in different ways, the designers have created navigation that gives buyers [...]
Also posted in Channels, Consumer behavior, Marketing, Mobile applications, Retail stores, Site design, The IDEA Process, The competition between the Web and bricks and mortar stores, The economy, Working with industry analysts, iPhone | Tagged IDEA, information architecture, navigation, Organize.com, Site design, The Container Store |
In response to an article reporting the findings of a recent global study by Accenture in which it was claimed that consumer market research showed “. . . 54 percent indicating their don’t want or need mobile video services:”
“This is a great example of research that is not helpful in making investment and partnering decisions, [...]
The web is the store—marketplace, really—and the search engine is the interface, right?
It wasn’t always this way, and it’s instructive to consider the underlying forces that drove this and the role of some of the Web’s largest companies in this evolution.
Buyer behavior today
Here’s the way in which I buy most things, which I imagine is [...]
